– Rankings Include All Products Sold by 80+ Licensees Online and through Traditional Retail Outlets September-November 2014 –
– Highlights Include Manning Outselling All Players in Nike Game Jerseys, Bobbleheads and Fatheads; J.J. Watt Reigning as Top-Selling Defensive Player; DeMarco Murray Debuting at No. 15; All-Time High Four Rookies among the Top 50 –
– Group Player Licensing Business Continues to Grow with Announcement of Seven New Licensing Agreements –
WASHINGTON D.C., January, 16, 2015 – The results are in for the NFL Players Inc. (NFLPI) Top 50 Player Sales List for the third fiscal quarter, and Denver Broncos quarterback Peyton Manning seized the No. 1 spot from Russell Wilson of the Seattle Seahawks, who topped the list at the end of the second quarter. The list is based on total sales of all officially licensed products from September 1 through November 30, 2014. Additionally, NFLPI announced new licensing agreements with seven companies including Aminco, Glu Mobile, Lids, Mask-a-Rade, My Team Live, Pro Tips 4U and Wild Sports.
Among the NFLPI retail kings are some of the best players on both sides of the ball. Joining Manning and Wilson in the top 10 are San Francisco 49ers quarterback Colin Kaepernick (No. 3), Dallas Cowboys wide receiver Dez Bryant (No. 4), New England Patriots quarterback Tom Brady (No. 5), Green Bay Packers quarterback Aaron Rodgers (No. 6), Houston Texans defensive end J.J. Watt (No. 7), Seahawks cornerback Richard Sherman (No. 8), Philadelphia Eagles running back LeSean McCoy (No. 9) and Seahawks running back Marshawn Lynch (No. 10). Cowboys tight end Jason Witten (No. 11), New Orleans Saints quarterback Drew Brees (No. 12), Indianapolis Colts quarterback Andrew Luck (No. 13), Cleveland Browns quarterback Johnny Manziel (No. 14) and Cowboys running back DeMarco Murray (No. 15) round out the top 15.
The list, released quarterly by NFLPI, the marketing and licensing arm of the NFL Players Association, is based on total overall sales of all officially licensed products from online and traditional retail outlets as reported by more than 80 NFLPI licensees such as Nike, VF Imagewear, Fanatics, Outerstuff, Fathead, McFarlane Toys, Oyo Sportstoys, Bleacher Creatures, Forever Collectibles and Photo File. Licensed product categories include men’s, women’s and youth game jerseys and t-shirts, murals, figurines, matted and framed photos, bobbleheads, drinkware, collectibles and electronic accessories, among others.
- Peyton Manning outsold all players in Fatheads, bobbleheads and Nike game jerseys.
- Watt’s supremacy continues as the highest ranked defensive player on the list, raising three more spots to No. 7.
- All-time high four rookies appear in the top 50: Manziel (No. 14), Minnesota Vikings quarterback Teddy Bridgewater (No. 21), Buffalo Bills wide receiver Sammy Watkins (No. 38) and Oakland Raiders quarterback Derek Carr (No. 50).
- Murray, the NFL’s 2014 rushing leader, vaulted from outside the top 50 in Q2 all the way to No. 15 in Q3. From Q2 to Q3, Packers wide receiver Jordy Nelson made the biggest leap, jumping 17 spots from No. 37 to No. 20.
- Veterans Murray, Seahawks defensive back Kam Chancellor, Arizona Cardinals wide receiver Larry Fitzgerald, Vikings wide receiver Cordarrelle Patterson and Eagles running back Darren Sproles appear on the list for the very first time.
- With five players ranked overall – Wilson, Sherman, Lynch, Chancellor and defensive back Earl Thomas – including three in the top 10, the Seahawks claim the title of having the most individual player retail power.
- Cincinnati defensive lineman Devon Still made his debut at No. 26, powered by sales of his Nike game jerseys, VF Imagewear t-shirts and Oyo Sportstoys in support of Cincinnati Children's Hospital Medical Center and his daughter Leah’s fight against pediatric cancer.
In conjunction with the Top 50 rankings, NFLPI announces new licensing agreements with the following companies:
- Aminco – Lapel pins, key rings, magnets, lanyards, ID tags, earrings, necklaces, pendants, bracelets, hair accessories and fashion jewelry, among other items.
- Glu Mobile – Publisher of mobile games for smartphone and tablet devices.
- Lids – Custom embroidery of officially licensed NFL player headwear.
- Mask-a-Rade – Printed card face masks, desktop and life-size standees.
- My Team Live – Custom T-shirts created specifically for fantasy football owners in relation to their rosters.
- Pro Tips 4U – Instructional training videos featuring top players at each position.
- Wild Sports – Tailgating and outdoor games.
NFLPI Top 50 Player Sales Rankings (Q3):
1. Peyton Manning, Denver Broncos
2. Russell Wilson, Seattle Seahawks
3. Colin Kaepernick, San Francisco 49ers
4. Dez Bryant, Dallas Cowboys
5. Tom Brady, New England Patriots
6. Aaron Rodgers, Green Bay Packers
7. J.J. Watt, Houston Texans
8. Richard Sherman, Seattle Seahawks
9. LeSean McCoy, Philadelphia Eagles
10. Marshawn Lynch, Seattle Seahawks
11. Jason Witten, Dallas Cowboys
12. Drew Brees, New Orleans Saints
13. Andrew Luck, Indianapolis Colts
14. Johnny Manziel, Cleveland Browns
15. DeMarco Murray, Dallas Cowboys
16. Brandon Marshall, Chicago Bears
17. Tony Romo, Dallas Cowboys
18. Nick Foles, Philadelphia Eagles
19. Calvin Johnson, Detroit Lions
20. Jordy Nelson, Green Bay Packers
21. Teddy Bridgewater, Minnesota Vikings
22. Eli Manning, New York Giants
23. Rob Gronkowski, New England Patriots
24. Cam Newton, Carolina Panthers
25. Clay Matthews, Green Bay Packers
26. Devon Still, Cincinnati Bengals
27. Luke Kuechly, Carolina Panthers
28. Philip Rivers, San Diego Chargers
29. Earl Thomas, Seattle Seahawks
30. Joe Flacco, Baltimore Ravens
31. Kam Chancellor, Seattle Seahawks
32. Jamaal Charles, Kansas City Chiefs
33. Ryan Tannehill, Miami Dolphins
34. Troy Polamalu, Pittsburgh Steelers
35. Percy Harvin, New York Jets
36. Frank Gore, San Francisco 49ers
37. Robert Griffin, Washington Redskins
38. Sammy Watkins, Buffalo Bills
39. Ben Roethlisberger, Pittsburgh Steelers
40. Jimmy Graham, New Orleans Saints
41. Victor Cruz, New York Giants
42. Matt Forte, Chicago Bears
43. Larry Fitzgerald, Arizona Cardinals
44. Eddie Lacy, Green Bay Packers
45. Demaryius Thomas, Denver Broncos
46. Patrick Willis, San Francisco 49ers
47. A.J. Green, Cincinnati Bengals
48. Cordarrelle Patterson, Minnesota Vikings
49. Darren Sproles, Philadelphia Eagles
50. Derek Carr, Oakland Raiders
About NFL Players Inc.
NFL Players Inc. is the licensing and marketing subsidiary of the NFL Players Association. NFLPI has been a trusted resource since 1994, delivering access to the influence, power and personal stories of NFL players. NFLPI is a “one-stop shop” for businesses seeking licensing rights, access to players through hospitality and events, marketing strategy and player procurement. For more information, please visit nflpa.com/players.