WASHINGTON and JACKSONVILLE, Fla., October 30, 2017 – On Friday, November 3 the NFL Players Association (NFLPA), and Fanatics, its exclusive apparel and jersey licensee and the global leader for officially licensed sports merchandise, will ask fans around the country to express their fandom and celebrate their favorite players and teams with “NFLPA National Jersey Friday”.
Whether rocking the jersey of a superstar player, a former campus hero from an alma mater, a hometown legend, a favorite team’s star, or a fantasy football favorite – the NFLPA is encouraging fans of all ages to wear their favorite jerseys on Nov. 3. Dropping off the kids? Do it in your Antonio Brown jersey. Heading to a client meeting? Sport a Dak Prescott authentic. Going to a movie? Don’t forget your Richard Sherman threads. Your daughter has a softball game? Just wrap her up in a Carson Wentz jersey. On NFLPA National Jersey Friday, everyone can start or continue a tradition by wearing their favorite player’s jersey to school, to work and at home.
“I’m a fan of the game of football and having a nationwide day to celebrate players and teams and bring that kind of passion and love of the game to the workday is really exciting to see,” said Kansas City Chiefs running back Kareem Hunt. “I plan to wear the jersey of one of my all-time favorites, No. 34 Ricky Williams.”
Fans are encouraged to use #JerseyFriday across social media to join the national conversation around the passion of millions of other fans, while posting pictures of themselves wearing the jerseys of their favorite NFL players on Friday, Nov. 3.
“At Fanatics, we wake up every day with a passion for connecting fans to the teams and players they love,” said Ryan Donovan, vice president of marketing at Fanatics. “NFLPA National Jersey Friday is a fun and simple way for all fans to express and strengthen that connection. Every football fan has a player with whom they relate and admire. I'll be wearing Julian Edelman on Jersey Friday.”
Introduced as a National Day in 2016, NFLPA National Jersey Friday was a tremendous hit with fans and players. Last year, players including Antonio Brown, David Johnson and Stefon Diggs, as well as ESPN fantasy football personality Matthew Berry shared videos via their social media to help promote the occasion.
“NFLPA National Jersey Friday is a great way for fans to celebrate their favorite players,” said Steve Scebelo, Vice President of Licensing and Business Development at NFL Players Inc., the marketing and licensing arm of the NFLPA. “Football players are an integral part of the communities they play in, providing fans with reasons to cheer for them on and off the field. We are excited to once again work with Fanatics to give fans a chance to be a part of that camaraderie.”
About the NFL Players Association
The National Football League Players Association is the union for professional football players in the National Football League. Established in 1956, the NFLPA has a long history of assuring proper recognition and representation of players’ interests. The NFLPA has shown that it will do whatever is necessary to assure that the rights of players are protected—including ceasing to be a union, if necessary, as it did in 1989. In 1993, the NFLPA again was officially recognized as the union representing the players, and negotiated a landmark Collective Bargaining Agreement with the NFL. The current CBA will govern the sport through 2020.
About NFL Players Inc.
NFL Players Inc., the licensing and marketing arm of the NFLPA, connects businesses to the power of NFL players. NFL Players Inc. creates customized business solutions for partners, through licensing, marketing strategy and player activations. For more information, please visit nflpa.com/players.
As the global leader in licensed sports merchandise, Fanatics is changing the way fans purchase their favorite team apparel and jerseys across retail channels through an innovative, tech-infused approach to making and selling fan gear in today’s on-demand culture. Powering multi-channel commerce for the world’s biggest sports brands, Fanatics offers the largest collection of timeless and timely merchandise whether shopping online, on your phone, in stores, in stadiums or on-site at the world’s biggest sporting events.
Jenna Sobray, NFLPA
Brandon Williams, Fanatics
Brendan Prunty, Coyne PR