Sunday's championship will feature six of the top 50 best-selling players at retail.
Tom Brady reclaims the No. 1 spot and Patrick Mahomes II makes debut on list.
Top Things to Know About the NFL Players Associations First Top 50 Players Sales List Heading into 2018 Season
Super Bowl MVP, Nick Foles makes his way to No.1 on the Top 50 Player Sales List for the first time in his career.
Dak Prescott New No.1 On NFLPA Top 50 Player Sales List
Rookies Ezekiel Elliott, Carson Wentz, and Dak Prescott all leapt into Top 10, while also leading in Fanatics sales; Six quarterbacks place in the top 10; Wentz new No. 1 in player-identified caps; Aaron Rodgers tops with Funko collectible toys
Three Dallas Cowboys ranked among top 10 best-sellers; Cam Newton returns to Top 10; Von Miller leads player-identified headwear; DeAndre Hopkins makes leap from Rising 50 to Top 50 list, at No. 31; Drew Brees returns to Top 50 rankings
Rankings Include Sales of All Officially-Licensed Products by 80+ NFLPA Licensees.
Rankings Include All Player-Identified Products Sold by 80+ NFLPA Licensees via Online and Traditional Retail Outlets, with Retail Sales Exceeding $1.5 Billion .